“I still like to drive, it’s the whole reason I do this. I mean, it’s a business, but I like to drive cars fast.” So says Steve Dinan, head of Dinan Engineering. His company is based in Morgan Hill, California, and has forged a reputation as one of the premier BMW tuners in the world. […]
Archive | Videos
Videos and other media relating to the BMW brand.
Gus Van Sant Tapped for Emotive BMW i Ads
“You the man now, dawg.” This iconic line was passed from Sean Connery to Rob Brown in the Gus Van Sant film Finding Forrester. Now, BMW has said the same to Van Sant himself. The acclaimed cinematographer and director, known also for Good Will Hunting and Milk, was tapped by the German automaker to give […]
Lights, Camera, Crash! Inside the IIHS Vehicle Research Center
The car you drive has been crashed dozens of times. Not by you (we hope) and probably not the specific car that belongs to you, but the model you own has been totaled over and over. Every car you see on the road has a ghost, battered and crumbled, sitting in a scrap heap somewhere. […]
New Season of BMW Films in the Works
As we said, we’re back with an all-new blog, and to celebrate, we’re going to take a little journey back to the start of the millennium. In the dark days before YouTube, videos still existed on the internet. They had to work harder to go viral without a universal playback format and forum. Hard work […]
The Boss on the Big Screen: Film Set Entirely in a BMW X5
Technology has done a lot to change the mediums in which we tell storytelling, but it’s also changed the very stories we tell. Who would have thought that an entire feature film could take place within the confines of one car and with only one occupant no less? (Warning: Mild language) Yet that is exactly […]